Transactions With Voice Assistants On Smart Home Devices To Hit $164B By 2025

New report from Juniper Research arrives with eye-popping stats

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A new report from Juniper Research is out (with a free version and a full, paid version) called Smart Home Payments: Segment Analysis, Use Cases & Market Forecasts 2020-2025.

Surprise! It says more voice purchasing is on the way in the coming years!

As always, it’s helpful to have reports like this with numbers that can be cited in presentations, media interviews, talks, investor pitches, and more, and there’s some good ones here:

  • Voice assistant-facilitated purchasing, through smart devices, is expected to increase 630% over the next five years.

  • This involves voice purchasing going from a 2020 level of $22 billion to exceed $164 billion in 2025.

  • Roughly 20% of this ongoing voice purchasing will eventually be routed through smart televisions with voice assistants integrated into them.

  • The report pours cold water on the future of ‘smart’ voice-first payments made through appliances, stating these will comprise less than 1%.

  • There will be a massive installed base of 2.7 billion payment-enabled smart home devices by 2025.

The full report looks rock solid. More quality research and analysis coming into this emergent space.




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